HERNDON, Va., January 4, 2011 -- Volkswagen of America, Inc. today reported that December 2010 marked a 17 percent increase over prior year sales for the entire line of vehicles. In addition, 2010 achieved a 20 percent increase over 2009 total year sales. Increased sales numbers resulted in best annual sales since 2003 and best December sales since 2005.
With the growing popularity of Volkswagen's SUV models, the Tiguan achieved its best month ever, selling 2,551 vehicles, a 42 percent increase from the same month last year. Bolstered by the all-new model, the Volkswagen Touareg ended the year positively with a 68 percent increase compared with to 2009. Other top selling vehicles included the Jetta with a 34 percent increase, Golf with a 72 percent increase and Routan with a 50 percent increase compared to December 2009. The all-new Jetta, Touareg and Tiguan along with the Jetta Sportwagen, Golf and GTI the 6 Volkswagen models that earned the prestigious Insurance Institute for Highway Safety's (IIHS) TOP SAFETY PICK award for 2011the highest rating possible from the non-profit safety research organization.
Volkswagen's impressive line-up of TDI Clean Diesels fared well again in December with Golf selling 56 percent of its models as TDI and the all-new Touareg selling 35 percent as TDI. Overall, 22 percent of Volkswagen models were sold with TDI Clean Diesel engines.
"The Volkswagen team is proud to end 2010 on a positive note, receiving the great IIHS news and achieving record sales numbers not only for specific models but for the best total year sales since 2003," said Mark Barnes, Chief Operating Officer, Volkswagen of America, Inc. "As we saw last month, our minivan and SUVs continue to be popular among U.S. consumers as does the all-new Jetta with its long-list of standard features and attractive price. As we move into the 2011, we look forward to continuing this positive sales trend with the introduction of some of the best Volkswagen models ever, including the New Midsize Sedan to be built in Chattanooga, Tennessee, and the all-new 2012 Beetle."
Volkswagen of America, Inc.
Founded in 1955, Volkswagen of America, Inc. is headquartered in Herndon, Virginia. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. Volkswagen is one of the world's largest producers of passenger cars and Europe's largest automaker. Volkswagen sells the Eos, New Beetle, New Beetle Convertible, Passat, Passat Wagon, Golf, GTI, Jetta, Jetta SportWagen, CC, Tiguan, Touareg and Routan through approximately 600 independent U.S. dealers. All 2011 Volkswagens come standard-equipped with Electronic Stabilization Program. This is important because the National Highway Traffic Safety Administration (NHTSA) has called ESC the most effective new vehicle safety technology since the safety belt.
VW-U.S. Snapshot
YEAR-TO-DATE Dec 10 Actual Dec 09 Actual Yr/Yr % change Dec 10 Dec 09 Yr/Yr % change Rabbit/Golf 1,333 775 72.0% 14,531 7,681 89.2% GTI A5/A6 1,069 1,198 -10.9% 13,755 7,932 73.4% R32 - - N/A - 139 -100.0% Total Rabbit/Golf/GTI/R32 2,402 1,973 21.7% 28,286 15,752 79.6% Jetta Sdn 10,523 7,863 33.8% 97,448 90,208 8.0% SportWagen A5/A6 2,472 2,370 4.3% 25,765 18,219 41.4% Total Jetta 12,995 10,233 27.0% 123,213 108,427 13.6% New Beetle - Coupe 253 385 -34.3% 11,874 9,581 23.9% - Convertible 320 292 9.6% 4,663 4,504 3.5% Total New Beetle 573 677 -15.4% 16,537 14,085 17.4% Eos 359 450 -20.2% 6,690 7,204 -7.1% Passat Sdn 179 592 -69.8% 10,168 8,824 15.2% Wgn 43 208 -79.3% 2,329 2,314 0.6% Total Passat 222 800 -72.3% 12,497 11,138 12.2% CC 2,712 3,149 -13.9% 27,987 23,872 17.2% Tiguan 2,551 1,793 42.3% 20.946 13,903 50.7% Touareg 806 479 68.3% 4,713 4,392 7.3% Routan 1,247 833 49.7% 15,961 14,681 8.7% TOTAL 23,867 20,387 17.1% 256,830 213,454 20.3%
YTD Actual
YTD Actual
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