FULLERTON, CA (April 8, 2011) – The Yokohama Tire Explorer iPad app – published on iTunes in March – captured a Silver ADDY ® Award in the Mobile Marketing category at the recent Los Angeles area chapter of the American Advertising Federation’s (AAF) regional award show on March 25 at the Beverly Hilton Hotel in Beverly Hills, California.
“The ADDY Awards are the largest and most competitive in the creative industry,” said Alan Holtschneider,
The Yokohama Tire Explorer app was designed by
The regional ADDY Awards are the first of a three-tiered national competition, which annually attract more than 60,000 entries in local competitions. ADDYs recognize and reward creative excellence in the art of advertising, graphic design and web design. The national finals are June 4 in