Continental Tire Launches the PureContact™

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Continental Tire the Americas, LLC has introduced the company’s newest luxury performance all-season replacement tire to dealer shelves, the PureContact.  This premium tire brings together best-in-class wet braking, fuel efficiency and ride comfort in a sleek design that is sure to give drivers the confidence they need year round.

“The PureContact brings together our innovative technologies into one luxury all-season tire” said Travis Roffler, director of marketing for Continental Tire.  “We’ve married our EcoPlus Technology, Comfort Ride Technology and Tuned Performance Indicators for a replacement tire that will help our customers arrive to their destinations safely while also helping to save money and be kind to the environment.”

The PureContact  features best-in-class wet braking with the help of EcoPlus Technology.  Continental Tire’s award-winning EcoPlus Technology improves treadwear while enhancing grip on wet roads thus promoting a shorter stopping distance.  This particular technology also improves wear and fuel efficiency which can save the consumer money over the life of the tire.

Drivers will also receive an extra measure of confidence with the inclusion of Tuned Performance Indicators.  The Dry, Wet and Snow letters in the tread indicate the tire’s optimal performance levels.  Additionally, Continental’s Comfort Ride Technology absorbs vibrations caused by road surface irregularities, giving drivers and their passenger’s a smooth and enjoyable ride.

The PureContact is backed by some of the strongest warranty programs and service contracts in the industry.  This luxury performance tire has a 60-day customer satisfaction trial and a 70,000-mile treadwear warranty and a 72-month manufacturer’s limited warranty program.  The PureContact comes in a wide range of sizes from 15” – 18” wheel diameters with a UTQG rating of 700 AA for H and V speed.

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