Audi off to strongest U.S. sales start of any year in its history with 26th consecutive record-breaking month in February
Audi SUV models in high demand with Audi Q5 sales up 57% and Audi Q7 sales up 147%; Audi A6 and Audi A8 sales also strong
Audi today reported February sales of 10,877 vehicles, making it the strongest start to a year in the brand’s history. Sales for the month rose 27.5% from a year earlier, with January-February year-to-date sales up 17.2% to a record 20,993 vehicles delivered to customers.
February stands as the 26th consecutive month of record sales for Audi.
Audi luxury SUVs met a significant boost in demand in February, as the Audi Q7 more than doubled its sales with a 147% sales gain, and the Audi Q5 registered 57% higher sales. The Q5 crossover vehicle now ranks as the best-selling model in the brand lineup.
February sales represented robust results for the most premium Audi vehicles (the Audi A6, Audi A7, Audi A8 and Audi Q7), which constituted 30% of the Audi sales mix for the month. Demand for the Audi A8 flagship sedan continued to rise with a 22% increase, while sales of the technologically advanced Audi A6 increased 41%.
“The consistent growth of Audi sales reflects an underlying strength in business fundamentals,”said Mark Del Rosso, Chief Operating Officer, Audi of America. “Our dealers are more motivated than ever, our product attributes have captured the attention of premium car buyers and our brand image has never been stronger.”