- Overall Audi sales in March increased 33.5% from a year earlier
- March sales of the Audi A5 set an all-time record
- TDI clean diesel models made up nearly half of all A3 and Q7 sales
HERNDON,
In the most recent month, Audi
"It’s one thing to improve on sales from a year earlier when the
Audi A5 sets single-month sales record
Strong demand for the luxury performance Audi A5/S5 coupes continued in March with sales rising 59.8% over March 2009 and an increase of 41.8% from the first three months of 2009.
Sales of the Audi A5 Cabriolet in March reached their highest monthly level. The A5 Cabriolet arrived in the
Big increase for Audi A3, lead by the ‘2010 Green Car of the Year’
Demand for the Audi A3 luxury compact car jumped 100% from a year earlier. Audi A3 sales increased 109.2% through the first three months of 2010 compared to the same period in 2009.
Those gains were due to strong sales of the A3 TDI model, which is the reigning 2010 Green Car of the Year. The clean diesel Audi A3 TDI continued to top forecasts by comprising 49.5% of the model’s sales mix.
Audi Q5, Audi Q7 March sales see big gains
The Audi Q5 crossover has consistently ranked among the most highly sought Audi vehicles since its debut in early 2009. Sales of the versatile Q5 increased 55.5% in March from a year earlier and 60.5% when compared to February 2010 sales.
The Audi Q7 SUV also gained in March with sales that finished 19.4% higher than a year earlier. The Q7 TDI clean diesel model remains a hit with consumers, making up 40.9% of the sales mix for the most recent month.
Audi Certified Pre-Owned (CPO) sales fell 10.4% in February from a year earlier largely due to constricted inventories.
ABOUT AUDI
Audi of America, Inc. and its 270
AUDI US SNAPSHOT |
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Model Line |
Mar-10 Actual |
Mar-09 Actual |
Yr/Yr % change |
Mar-10 YTD Actual |
Mar-09 YTD Actual |
Yr/Yr % change |
A3 |
548 |
274 |
100.0 % |
1,450 |
693 |
109.2 % |
A4 |
3,058 |
3,255 |
-6.1 % |
8,481 |
7,515 |
12.9 % |
A5 |
1,675 |
657 |
154.9 % |
3,755 |
1,754 |
114.1 % |
A6 |
799 |
403 |
98.3 % |
1,813 |
1,624 |
11.6 % |
A8 |
63 |
102 |
-38.2 % |
149 |
272 |
-45.2 % |
Audi Q5 |
1,701 |
1,094 |
55.5 % |
3,811 |
1,752 |
117.5 % |
Audi Q7 |
541 |
453 |
19.4 % |
1,380 |
1,559 |
-11.5 % |
R8 |
52 |
44 |
18.2 % |
129 |
198 |
-34.8 % |
TT |
152 |
151 |
0.7 % |
347 |
441 |
-21.3 % |
Total Audi Sales |
8,589 |
6,433 |
33.5 % |
21,315 |
15,808 |
34.8 % |
NOTES:
- 2010 A4 numbers include Audi A4 sedan, Avant, and S4 models. 2009 A4 numbers -include A4 cabriolet, which has been discontinued.
- 2010 A5 numbers include Audi A5 cabriolet and coupe’ and S5 cabriolet and coupe’ models.
- 2009 A5 numbers do not include the cabriolet models.
- A6 includes Audi A6 sedan, S6 sedan and A6 Avant models.
- A8 includes Audi A8 sedan, A8L sedan, and S8 sedan models.
- TT includes Audi TT coupe’ and TT roadster models.