LAS VEGAS, NV (Nov. 4, 2010) - Continental Tire's ground-breaking ProContact™ with EcoPlus Technology tire was awarded "Best New Product" at the 2010 Special Equipment Marketing (SEMA) Show in Las Vegas for its innovative low-rolling resistance and fuel-saving features.
This all-season tire was developed to enhance driving pleasure, save money and surpass the competition. The ProContact™ with EcoPlus Technology tire provides improved fuel efficiency, reduced CO2 emissions and an 80,000-mile limited treadwear warranty, without sacrificing wet braking performance.
"We're very honored to be receiving this prestigious award," said Bill Caldwell, vice president of sales and marketing, Continental Tire. "The ProContact™ with EcoPlus Technology tire is a cut above the rest. Our engineers have specifically designed it to not only save our customers money, but to also reduce a CO2 emission - which is something that is very important to Continental Tire as a company. This tire is a reflection of our focus and commitment to environmental responsibility."
The ProContact™ with EcoPlus Technology is built to deliver excellent wet traction and remarkable treadwear, and it has been proven to deliver more controlled braking and significantly shorter stopping distances in wet conditions.
EcoPlus Technology consists of two main components: Tg-F Polymers and +Saline. The Tg-F polymers are temperature-activated, functional polymers that increase compound-bonding, improving the wear and fuel efficiency of the tire. The second component of the EcoPlus Technology, +Silane, is an additive that works to enhance the tire's grip on slippery roads, drastically reducing stopping distances. These technologies work together to enhance the driving experience for a long tire life when conditions are normal, and they provide excellent wet braking on slippery roads.
About Continental Tire
With sales of approximately €20 billion in 2009, Continental is among the leading automotive suppliers worldwide. As a supplier of brake systems, systems and components for powertrains and chassis, instrumentation, infotainment solutions, vehicle electronics, tires and technical elastomers, Continental contributes to enhanced driving safety and global climate protection. Continental is also a competent partner in networked automobile communication. Continental currently employs approximately 143,000 in 46 countries.