AUDI Press Releases

Audi and Marvel Launch Contest Invities Fans To Craft Iron Man’s Heavy goods transport Audi e-gas project Audi is new automobile supplier of the IOC Audi gets permit to operate autonomous vehicles on public roads Audi sets new U.S. sales record of 139,310 vehicles in 2012 Topping-out ceremony for the Audi e-gas plant Audi backed clean diesel when clean diesel wasn't cool Audi and Columbia University GSAPP Present ‘Experiments in Motion’ Exhibition in New York City Audi driving experience center: Groundbreaking ceremony in Neuburg Home again: the last Auto Union Type D twin-supercharger Silver Arrow returns to Audi
Audi and Marvel Launch Contest Invities Fans To Craft Iron Man’s
Audi and Marvel Launch Contest Invities Fans To Craft Iron Man’s
Written By: Audi of America

Audi and Marvel Launch Contest Inviting Fans To Craft Iron Man’s Next Adventure In A Crowd-Sourced Digital Comic Book...

Heavy goods transport Audi e-gas project
Heavy goods transport Audi e-gas project
Written By: AUDI AG

Complete Commitment to Renewable-Energy Revolution in Cars...

Audi is new automobile supplier of the IOC
Audi is new automobile supplier of the IOC
Written By: AUDI AG

Five rings are now driving four rings: Effective immediately, Audi is the new automobile supplier of the International Olympic Committee...

Audi gets permit to operate autonomous vehicles on public roads
Audi gets permit to operate autonomous vehicles on public roads
Written By: Audi of America

Nevada grants Audi the first automaker permit to operate autonomous vehicles on public roads ...

Audi sets new U.S. sales record of 139,310 vehicles in 2012
Audi sets new U.S. sales record of 139,310 vehicles in 2012
Written By: Audi of America

Audi ends year with 24th consecutive month of record sales; all-time bests recorded across all regions, throughout model lineup...

Topping-out ceremony for the Audi e-gas plant
Topping-out ceremony for the Audi e-gas plant
Written By: AUDI AG

Audi will today celebrate its e-gas plant in Werlte, Germany with a topping-out ceremony...

Audi backed clean diesel when clean diesel wasn't cool
Audi backed clean diesel when clean diesel wasn't cool
Written By: Audi of America

Now that more than half of the Audi A3s sold in the United States are clean-diesel ...

Audi and Columbia University GSAPP Present ‘Experiments in Motion’ Exhibition in New York City
Audi and Columbia University GSAPP Present ‘Experiments in Motion’ Exhibition in New York City
Written By: Audi of America

The results of Experiments in Motion – a cutting-edge research project conducted in partnership between Audi of America and Columbia University Graduate School of Architecture...

Audi driving experience center: Groundbreaking ceremony in Neuburg
Audi driving experience center: Groundbreaking ceremony in Neuburg
Written By: AUDI AG

Groundbreaking ceremony for the Audi driving experience center in Neuburg: Existing and prospective customers ...

Home again: the last Auto Union Type D twin-supercharger Silver Arrow returns to Audi
Home again: the last Auto Union Type D twin-supercharger Silver Arrow returns to Audi
Written By: AUDI AG

“This is one of the most emotional moments in our heritage work for AUDI AG – we have come full circle,” says Thomas Frank, Head of Audi Tradition. ...

DTM history at the Audi museum mobile
DTM history at the Audi museum mobile
Written By: AUDI AG

In its “Good Times” exhibition, the Audi museum mobile shows more than 20 years of DTM history at Audi. Visitors can relive many magical moments in which Audi racing teams ...

Successful sailing event under the Audi flag
Successful sailing event under the Audi flag
Written By: AUDI AG

The Kieler Woche, the world’s biggest sailing event, came to an end today with the final regatta events being played out on the water...

Audi to build production plant in Mexico
Audi to build production plant in Mexico
Written By: AUDI AG

The decision has been made: AUDI AG Board of Management and Supervisory Board of AUDI AG approved plans to build a North American plant in Mexico...

Audi expands production with site acquisition in Münchsmünster
Audi expands production with site acquisition in Münchsmünster
Written By: AUDI AG

The Audi site in Ingolstadt has been growing for years – but the space available is limited. In order to relieve the plant structurally, Audi has purchased a site measuring around 40 hectares at the Münchsmünster industrial park...

Around the world in a year with Audi Tradition
Around the world in a year with Audi Tradition
Written By: AUDI AG

“Discover Worlds with Audi Tradition”: This is the title of the Audi Tradition calendar for 2012, with 13 different classic vehicles from the company’s history of more than 100 years ...

Audi Challenges Drivers to ‘Take the Pledge’ for Better, Safer Road
Audi Challenges Drivers to ‘Take the Pledge’ for Better, Safer Road
Written By: Audi of America

Audi is on a mission to make the road a more intelligent place. Challenging drivers to take a stand and champion responsible driving behavior...

24h Spa: Two Audi R8 LMS in the top ten
24h Spa: Two Audi R8 LMS in the top ten
Written By: AUDI AG

Qualifying for the 24-hour race at Spa-Francorchamps (Belgium) provided a foretaste of what the spectators could well expect on Saturday and Sunday: a fascinating exchange of blows between the world’s best GT3 sportscars in which the result is completely unpredictable....

First Audi TT RS sold in U.S. marks return of heralded high-performance RS line
First Audi TT RS sold in U.S. marks return of heralded high-performance RS line
Written By: Audi of America

The return of the heralded Audi RS line to the American performance car scene officially launched when Forth Worth Audi in Texas delivered the first 2012 Audi TT RS in the U.S. to veteran race car driver Don Istook....

Audi banks on A5 for 2012 DTM
Audi banks on A5 for 2012 DTM
Written By: AUDI AG

Model change in the DTM: From 2012 on, Audi will bank on the A5 in the most popular international touring car racing series. The coupe, which is internally named "R17," will replace the four-door A4 DTM ...

Beauty, power and efficiency – The new 2012 Audi A5 Sportback, Coupe, and Cabriolet
Beauty, power and efficiency – The new 2012 Audi A5 Sportback, Coupe, and Cabriolet
Written By: AUDI AG

Audi is refreshing the A5 model series. Advanced technologies are being added to the Sportback, Coupé, Cabriolet and S5 models in the areas of the engine, quattro drive and infotainment for even more efficiency, sportiness and intelligence...

Video - Audi announces pricing for 2012 MY TT RS
Video - Audi announces pricing for 2012 MY TT RS
Written By: Audi of America

Audi of America today announced pricing for the much anticipated Audi TT RS. The 2012 TT RS is the pinnacle of the TT model line, and signifies the return of the RS nameplate to the U.S. ...

Video - Breaking ground in a new market segment – the Audi Q3
Video - Breaking ground in a new market segment – the Audi Q3
Written By: AUDI AG

Audi is venturing into a new market segment: The Audi Q3 is a premium SUV in a compact-class form. It is sporty, efficient and versatile – a vehicle that is equally comfortable on or off the road. Every aspect of the Q3 showcases Audi technology – the body, the drivetrain, the chassis and the assist...

The new 2012 Audi R8 GT heading to the US
The new 2012 Audi R8 GT heading to the US
Written By: Audi of America

Audi has created the very special, limited-edition R8 GT for the 2012 MY. The R8 GT builds on the award-winning R8 Coupe and Spyder and represents the pinnacle of performance in the Audi model line...

Facts about Audi’s tenth Le Mans victory
Facts about Audi’s tenth Le Mans victory
Written By: AUDI AG

Audi recorded its tenth victory in the 24 Hours of Le Mans with ultra lightweight technology, an innovative V6 TDI engine and the first ever use of full LED headlights. The most important facts of a memorable race...

DTM comeback for Tom Kristensen
DTM comeback for Tom Kristensen
Written By: AUDI AG

Le Mans record winner Tom Kristensen (43) will make a comeback in the DTM this coming weekend at the Lausitzring. The Dane replaces third in the standings Mike Rockenfeller (27) at the wheel of the E-POSTBRIEF Audi A4 DTM for Audi Sport Team Abt Sportsline....

With Audi ultra on pole at Le Mans
With Audi ultra on pole at Le Mans
Written By: AUDI AG

The front row of the grid at the 79th edition of the famous 24 Hours of Le Mans belongs to Audi. In one of the most thrilling qualifying events in recent years the new Audi R18 TDI ...

Audi Q3 starts volume production in Martorell
Audi Q3 starts volume production in Martorell
Written By: AUDI AG

The official start of production for the Audi Q3 has begun. Starting today, the compact SUV with the four rings will be built at the SEAT factory in Martorell, located in Spain’s Catalonia region...

Video - Audi Q5 hybrid quattro the perfect combination of power and efficiency
Video - Audi Q5 hybrid quattro the perfect combination of power and efficiency
Written By: AUDI AG

The Audi Q5 hybrid quattro combines the performance of a six-cylinder with the fuel economy of a four-cylinder. The highly variable interior offers plenty of room for recreation and family. The vehicle is powered by a 2.0 TFSI producing ...

Front row at Spielberg is firmly in Audi’s hands
Front row at Spielberg is firmly in Audi’s hands
Written By: AUDI AG

Audi is regarded as Austria’s most successful premium brand - and on the DTM’s return to the newly opened Red Bull Ring at Spielberg the front row is firmly in Audi’s hands....

Aggressive power and Audi ultra -  The Audi R8 GT Spyder
Aggressive power and Audi ultra - The Audi R8 GT Spyder
Written By: AUDI AG

Even lighter, even more powerful, even more captivating: The Audi R8 GT Spyder delivers breathtaking performance. The open-top flagship version of the high-performance sports car develops 412 kW (560 hp) and – thanks to Audi ultra – has trimmed a full 85 kilograms ...

Audi at Worthersee Tour 2011
Audi at Worthersee Tour 2011
Written By: AUDI AG

It gives the impression of having just emerged from the shop, freshly painted, on its way to the first rollout on the race track. The Audi A1 clubsport quattro is a one-off vehicle built to the limits of technology for breathtaking dynamics...

Audi wins honors at the 2011 Michelin Challenge Bibendum
Audi wins honors at the 2011 Michelin Challenge Bibendum
Written By: AUDI AG

“Clean, safe, connected” was the motto for the eleventh Michelin Challenge Bibendum held in Berlin from May 18 – 22. Audi was there with technologies and products in keeping with this motto. Exciting exhibits at the trade show booth presented Audi balanced mobility...

Video - Audi Sport Differential Technology
Video - Audi Sport Differential Technology
Written By: AUDI AG

The self-locking center differential in the classic quattro drivetrain does an excellent job of distributing the power between the axles. To make driving even more dynamic, Audi introduced an additional component in the dynamic S4 Sedan ...

Audi Motorsport Newsletter 10/2011 Audi A4 DTM drives through Graz
Audi Motorsport Newsletter 10/2011 Audi A4 DTM drives through Graz
Written By: AUDI AG

The most popular international touring car series appears in Graz one week before the DTM stages its great Austria comeback at the new Red Bull Ring at Spielberg between 3 and 5 June. Spectators can also see the Audi A4 DTM in action. ...

Audi wins International Engine of the Year Award 2011 for 2.5-liter TFSI
Audi wins International Engine of the Year Award 2011 for 2.5-liter TFSI
Written By: AUDI AG

A jury of 76 motoring journalists from around the world has voted the Audi 2.5-liter TFSI as the “International Engine of the Year 2011” in the 2-liter to 2.5-liter category. This engine therefore retains the award that it won last year. ...

Audi enters Audi quattro concept in Concorso d’Eleganza Villa d’Este
Audi enters Audi quattro concept in Concorso d’Eleganza Villa d’Este
Written By: AUDI AG

The Concorso d’Eleganza Villa d’Este is being held at Lake Como from May 20 - 22, 2011. Besides historic vehicles from around the globe, visitors will also be rating the future of the automobile in the category Concept Cars and Prototypes. ...

Video - The all new 2012 Audi A6 Avant
Video - The all new 2012 Audi A6 Avant
Written By: AUDI AG

Audi is launching the next generation of the A6 Avant, the most successful business-class station wagon in Europe. The new model presents the brand’s full array of progressive technological expertise...

Video - Audi dual clutch transmission technology
Video - Audi dual clutch transmission technology
Written By: AUDI AG

The S tronic dual-clutch transmission is a successful technology. It combines the convenience of an automatic with the efficiency of a manual transmission, while adding its own dynamic touch. Throughout much of the model line-up – from the A1 to the A7 Sportback ...

Audi Motorsport Newsletter 09/2011 Audi R8 LMS celebrates 75th victory
Audi Motorsport Newsletter 09/2011 Audi R8 LMS celebrates 75th victory
Written By: AUDI AG

Audi’s customers had plenty of reasons to celebrate this weekend as victories were scored in Germany, France, the United Kingdom and Sweden. After just 25 months the "young" GT3 sports car can look back on a set of remarkable interim statistics....

Audi recaptures Zandvoort
Audi recaptures Zandvoort
Written By: AUDI AG

A great motorsport weekend for Audi: A few hours after a 1-2-3-4 success of the Audi R8 LMS at the ADAC GT Masters at the Sachsenring Le Mans winner Mike Rockenfeller clinched the first victory ...

Audi on second row at Zandvoort
Audi on second row at Zandvoort
Written By: AUDI AG

By merely 77 thousandths of a second Mike Rockenfeller missed the front row in qualifying for the DTM race at Zandvoort (the Netherlands). The Le Mans winner will start into the race on Sunday ...

Audi balanced mobility – The route to CO2-neutral mobility
Audi balanced mobility – The route to CO2-neutral mobility
Written By: AUDI AG

Audi is blazing utterly new trails to shape the future. Under the motto of “Audi balanced mobility,” the company wants to realize a considerable goal: a neutral CO2 balance across the entire mobility chain. ...

Audi balanced mobility and the route to CO2-neutral mobility
Audi balanced mobility and the route to CO2-neutral mobility
Written By: AUDI AG

Audi wants to take the lead in the automotive industry regarding sustainable approaches to the use of natural resources. Under the motto of “Audi balanced mobility,” Audi is gearing its efforts to pursue a major goal: ...

Video - Audi R8 e-tron a look inside the development workshop
Video - Audi R8 e-tron a look inside the development workshop
Written By: AUDI AG

The first all-electric Audi will be built at the Neckarsulm site, with a small production run of the R8 e-tron sports car to hit the roads in late 2012. quattro GmbH is currently building the first technology platform for the electric model at the Neckarsulm plant...

Audi R18 TDI with efficient aerodynamics
Audi R18 TDI with efficient aerodynamics
Written By: AUDI AG

Audi contests the famous 24 Hours of Le Mans with a closed car for the first time since 1999. Aerodynamic efficiency was the focus of attentions during development of the new Audi R18 TDI ...

Audi customer racing: Know-how transfer between the race track and the road
Audi customer racing: Know-how transfer between the race track and the road
Written By: AUDI AG

Audi has been a successful participant in customer racing since 2009 with the R8 LMS. quattro GmbH builds the racing models at its motorsports factory in Heilbronn-Biberach. 35 units are currently being raced worldwide by customer and importer teams...

Audi to introduce roadside assistance app for customers with smartphones in the U.S.
Audi to introduce roadside assistance app for customers with smartphones in the U.S.
Written By: Audi of America

Audi of America announced today that it will release a new Audi Roadside App for iPhone® users, as well as for Android® and some BlackBerry® devices....

Audi Motorsport Newsletter 08/2011 : Honorary award for Audi racer Timo Bernhard
Audi Motorsport Newsletter 08/2011 : Honorary award for Audi racer Timo Bernhard
Written By: AUDI AG

Great honor for Audi racer Timo Bernhard: The 2010 Le Mans winner was asked to enter his name in the "Golden Book" of the city of Homburg/Saar....

Audi R18 TDI in third place on its debut
Audi R18 TDI in third place on its debut
Written By: AUDI AG

Audi Sport Team Joest experienced a roller-coaster ride of emotions on the new Audi R18 TDI’s race debut atSpa-Francorchamps (Belgium): After a perfect qualifying session and a great showing in the early phases of the race the three Audi R18 TDI cars occupied positions three, four and five....

Video - Audi R18 TDI clinches top three grid positions on its race debut
Video - Audi R18 TDI clinches top three grid positions on its race debut
Written By: AUDI AG

First race, first pole position: In qualifying for the 1000-kilometer race at Spa the new Audi R18 TDI has confirmed the strong impression it made two weeks ago during the test day at Le Mans. ...

Audi R18 TDI Advantage through LED technology
Audi R18 TDI Advantage through LED technology
Written By: AUDI AG

Always be at least one step ahead of the opposition - this is Audi’s motto. This is exactly how the Four Rings brand presented the Audi R18 TDI - the first Le Mans sports car featuring headlights comprising entirely of light emitting diodes. ...

Mattias Ekström clinches podium for Audi
Mattias Ekström clinches podium for Audi
Written By: AUDI AG

58,000 spectators (throughout the weekend) at the Hockenheimring saw a thrilling DTM season opener and an impressive performance by Audi driver Mattias Ekström. ...

Unique TDI engine for the Audi R18 TDI
Unique TDI engine for the Audi R18 TDI
Written By: AUDI AG

The new Audi R18 TDI with which Audi targets its tenth victory in the famous 24 Hours of Le Mans on June 11/12 is ready today with "tomorrow’s" technology. During development of the new LMP1 sports car ...

Audi Urban Future Initiative Arrives in New York City May 7 through 9, 2011
Audi Urban Future Initiative Arrives in New York City May 7 through 9, 2011
Written By: Audi of America

The Audi Urban Future Initiative – a long-term project that brings together different visions on how mobility, urban living and the role of the transportation will change in the coming years – debuts in New York City at Openhouse Gallery, May 7 through 9...

Successful dress rehearsal for Audi R18 TDI at Le Mans
Successful dress rehearsal for Audi R18 TDI at Le Mans
Written By: AUDI AG

The Audi R18 TDI had a successful first public appearance at Le Mans. 24,987 enthusiastic fans witnessed how Audi Sport Team Joest prepared for the 24 Hour race (on June 11/12) on Easter Sunday with all three cars and drivers. ...

Audi relying on ultra lightweight technology for Le Mans
Audi relying on ultra lightweight technology for Le Mans
Written By: AUDI AG

Lightweight design expertise expressed visually: This is the principle under which Audi enters the famous 24 Hours of Le Mans this year. The three Audi R18 TDI cars, which join the grid for the French endurance classic ...

Audi hands over first R8 GT to customer
Audi hands over first R8 GT to customer
Written By: AUDI AG

The first of 333 Audi R8 GT vehicles has hit the road: A customer from the UK received the keys for his Phantom Black high-performance sports car today at the Audi Forum in Neckarsulm. The limited-edition, top-of-the-line model of the R8 family is built in a production shop ...

Audi partners with comedian Stephen Colbert for 2011 Charleston Bermuda Race
Audi partners with comedian Stephen Colbert for 2011 Charleston Bermuda Race
Written By: Audi of America

Comedian Stephen Colbert joined Johan de Nysschen, President of Audi of America, at the 2011 New York Auto Show to announce the formation of Team Audi in the biennial 2011 Charleston Bermuda Race. ...

Video - Concentrated technical expertise the Audi A3 e-tron concept
Video - Concentrated technical expertise the Audi A3 e-tron concept
Written By: AUDI AG

Audi is set to unveil an attractive technical study – the A3 e-tron concept – in Shanghai. The four-seat notchback sedan integrates the full breadth of the brand’s technological expertise – from the enhanced MMI operating system, ...

Audi Motorsport Newsletter 05/2011: Audi R18 TDI live on Eurosport
Audi Motorsport Newsletter 05/2011: Audi R18 TDI live on Eurosport
Written By: AUDI AG

Good news comes from France for Audi and sportscar fans: The Automobile Club de l’Ouest (ACO) and Eurosport announced that the 24 Hours of Le Mans will continue to be broadcast live to 2013 ...

Audi Brings to Life the All-New A7 with Interactive Billboard in New York’s Times Square
Audi Brings to Life the All-New A7 with Interactive Billboard in New York’s Times Square
Written By: Audi of America

Audi will launch the all-new A7 5-door coupe with an interactive billboard in New York City’s Times Square. Located at 46th Street and Broadway, the 15,000-square foot LED billboard will bring to life the Audi A7 tagline ...

Video - The Audi Q3 In-Depth
Video - The Audi Q3 In-Depth
Written By: AUDI AG

Audi is venturing into a new market segment: The Audi Q3 is a premium SUV in a compact form. It is sporty and efficient as well as versatile and trendy – a vehicle which feels right at home on or off any road. ...

Video - The Audi Q3 – a premium SUV in compact form
Video - The Audi Q3 – a premium SUV in compact form
Written By: AUDI AG

The new Audi Q3 is a premium SUV in a compact form. This genuine Audi sets standards in all aspects of engineering – from its body through drivetrains and chassis to its state-of-the-art assistance systems and multimedia systems. ...

Motorsport Newsletter 04/2011: Grand Audi appearance in Wiesbaden
Motorsport Newsletter 04/2011: Grand Audi appearance in Wiesbaden
Written By: AUDI AG

Audi showcased itself in the glorious sunshine in Wiesbaden at the DTM presentation on Sunday. In addition to the factory’s involvement in the DTM, the Audi privateer teams also made some big announcements...

Video - 20 millionth engine rolled off the production line at Audi Hungaria
Video - 20 millionth engine rolled off the production line at Audi Hungaria
Written By: AUDI AG

Audi Hungaria has been a successful manufacturer and supplier of high-tech engines for 18 years. Today the 20 millionth engine rolled off the production line in Gyor. The unit is a 2.0-liter, four-cylinder common rail diesel engine with 125 kW (170 hp) that was installed in a white Audi TT Coupé ...

DTM countdown: Audi at full throttle in Wiesbaden
DTM countdown: Audi at full throttle in Wiesbaden
Written By: AUDI AG

Still another three weeks before the season starts and Europe’s most popular touring car race series introduces itself unusually early in Wiesbaden to the spectators. For the newly formed DTM driver squad it is the first common public appearance. ...

DTM stars at wheel of the Audi R8 LMS
DTM stars at wheel of the Audi R8 LMS
Written By: AUDI AG

Audi tackles the two 24-hour races at the Nürburgring (June 25/26) and at Spa-Francorchamps (July 30/31) with high-caliber driver teams. DTM stars Mattias Ekström, Mike Rockenfeller and Timo Scheider also join the grid for the two factory supported events with the Audi R8 LMS. ...

Audi splashes color in the DTM
Audi splashes color in the DTM
Written By: AUDI AG

Audi revealed its car designs for the 2011 DTM to coincide with the official season presentation this coming Sunday in Wiesbaden. The fans can look forward to a colorful grid since the nine Audi A4 DTM compete in eight different basic colors from white to shining yellow. ...

Audi sets U.S. prices for all-new 2012 Audi A7
Audi sets U.S. prices for all-new 2012 Audi A7
Written By: Audi of America

Audi announced that pricing for the all-new 2012 Audi A7 will begin at $59,250 with the first of the elegantly designed models reaching U.S. showrooms later this month....

Audi brings progress and innovation to two wheels with launch of duo hardwood bicycles
Audi brings progress and innovation to two wheels with launch of duo hardwood bicycles
Written By: Audi of America

Audi of America today announced that it has teamed up exclusively with Renovo Hardwood Bicycles, the only all-hardwood bike manufacturer in the world, to create the duo – an Audi-inspired bicycle collection that embodies the best of both worlds: luxury and performance. ...

Audi tests next R18 evolution
Audi tests next R18 evolution
Written By: AUDI AG

Audi has put the next stage of its R18 project to the test: The latest version of its new diesel race car, which will appear in the 24 Hours of Le Mans, was test-driven for the first time in the USA....

Audi DTM countdown: Martin Tomczyk – the chance for a new start
Audi DTM countdown: Martin Tomczyk – the chance for a new start
Written By: AUDI AG

Martin Tomczyk starts the 2011 DTM season in unusual surroundings: He competed for Abt Sportsline for ten years, now he races for Ernst Moser’s Audi Sport Team Phoenix for the first time. His team mate is Rahel Frey who steps up as newcomer into the DTM for the team from the Eifel region...

Audi Names T-Mobile as the Wireless Carrier for Advanced Audi Connect Systems in the U.S.
Audi Names T-Mobile as the Wireless Carrier for Advanced Audi Connect Systems in the U.S.
Written By: AUDI AG

Customers to Tap Voice-activated Google Earth™, Obtain Real-time Traffic, Fuel Price and Weather Information, and Access Mobile Wi-Fi HotSpot...

Accolade for Audi V10 TDI engine
Accolade for Audi V10 TDI engine
Written By: AUDI AG

An accolade for Audi Sport: After the V12 TDI engine of the Audi R10 TDI (in 2007), the V10 TDI engine of the Audi R15 TDI has been awarded the title of "Global Motorsport Race Engine of the Year" as well by an expert international panel of judges. ...

Audi R15 TDI on front row at “farewell”
Audi R15 TDI on front row at “farewell”
Written By: AUDI AG

30 degrees in the shade and 56 cars on mere six-kilometer long race track - the conditions for the season opener of the Le Mans Intercontinental Cup (ILMC) at Sebring (U.S. state of Florida) could hardly be more difficult. Audi is in a good shape for the classic U.S. endurance race with positions tw...

Sales of limited-production Audi R8 GT sports car begin
Sales of limited-production Audi R8 GT sports car begin
Written By: Audi of America

Audi of America established prices for the limited-production 2012 Audi R8 GT starting at $196,800 at the launch of sales in the U.S. market. The Audi R8 GT is the lightest, fastest and most powerful entry in the Audi supercar lineup, which has won global acclaim. Only 333 Audi R8 GT models will be ...

Audi Urban Mobility technology demonstrator operates with no-one at the wheel
Audi Urban Mobility technology demonstrator operates with no-one at the wheel
Written By: AUDI AG

With the technology demonstrator from the “Audi Urban Mobility” research project, Audi proves that a car can perform maneuvers safely, even without the driver. At the Volkswagen Group’s event on the evening before the Geneva Motor Show, the technology demonstrator based on the Audi TTS drove indepen...

Video - Concentrated technical expertise – all in the Audi A3 concept technical study
Video - Concentrated technical expertise – all in the Audi A3 concept technical study
Written By: AUDI AG

Audi is set to unveil an attractive technical study – the A3 concept – at the Geneva Motor Show. The four-seat notchback sedan integrates the full breadth of the brand’s technological expertise – from the improved MMI operating system, to the high-tech infotainment system, to the drivetrain. ...

iPhone app: Test drive the new Audi RS 3
iPhone app: Test drive the new Audi RS 3
Written By: AUDI AG

Just in time for the exhibition debut of the Audi RS 3 Sportback at the Geneva Motor Show, a new app will arrive on March 3rd that allows all iPhone owners to take the new Audi model for a test drive. With the free racing game for the iPhone called Asphalt Audi RS 3, players can choose between two t...

Audi presents A3 concept in Geneva
Audi presents A3 concept in Geneva
Written By: AUDI AG

Audi will present an attractive technological concept car based on the coming generation of the Audi A3 at the 81st International Geneva Motor Show in early March 2011. The four-seater notchback sedan offers a glimpse of the future expansion of the A3 family....

Duel with Audi S4 and Audi Carbon Ski
Duel with Audi S4 and Audi Carbon Ski
Written By: AUDI AG

Audi race drivers had the opportunity to test the innovative Carbon Ski, expected to be released on the market in winter 2011/2012, within the framework of an event organized by special interest magazine "sport auto". The carving ski designed and developed by Audi Konzept Design München received goo...

Mattias Ekström injured in sports accident
Mattias Ekström injured in sports accident
Written By: AUDI AG

Audi factory driver Mattias Ekström (32) has broken his left-hand wrist in a sports accident. The Swede must therefore cancel his participation at the beginning of March in the famous "Vasaloppet.” His rehabilitation program should be concluded in time to start the 2011 DTM season on May 1....

How DKW changed the automotive world
How DKW changed the automotive world
Written By: AUDI AG

The first Audi advertising with the ‘Vorsprung durch Technik’ slogan appeared 40 years ago, in 1971. Even then this technical leadership claim was well and truly justified. If we look back another 40 years we find DKW, one of the companies that later became Audi, introducing its F1 model at the 1931...

Audi A8 with broadband Internet connection
Audi A8 with broadband Internet connection
Written By: Audi of America

Audi unveils an A8 wired for broadband with LTE technology. Developed in collaboration with Alcatel-Lucent, the car’s mobile broadband connection can transfer data faster than conventional 3G-technology and modern DSL connections....

High-security version of the Audi A8 soon to be launched
High-security version of the Audi A8 soon to be launched
Written By: AUDI AG

Audi is introducing a new, exclusive model – the A8 L Security. The long-wheelbase high-security version of the A8 meets the strictest guidelines in force for civilian vehicles, with a host of special security features available in addition to its heavy armoring. At sales launch Audi will offer the ...

Audi R8 LMS locks out first row at Bathurst
Audi R8 LMS locks out first row at Bathurst
Written By: AUDI AG

Audi starts on pole position into the 2011 motorsport season: Audi race experience Team Joest qualified its brace of Audi R8 LMS cars on the first row of the grid at the Bathurst 12 Hour race in Australia. The Australian driver trio Warren Luff/Craig Lowndes/Mark Eddy clinched first place ahead of t...

Video - Audi Taps Musician Kenny G for Super Bowl Spot
Video - Audi Taps Musician Kenny G for Super Bowl Spot
Written By: Audi of America

Audi announced that Grammy-winning saxophonist Kenny G will make a humorous appearance in the brand’s 60-second spot during Super Bowl XLV. The ad, set to air in the first break after kick-off on February 6, 2011, will feature an adventurous prison escape scene that culminates with a comical cameo b...

Audi Announces Social Media Plans for Super Bowl XLV
Audi Announces Social Media Plans for Super Bowl XLV
Written By: Audi of America

Audi kicks off Super Bowl® week online with multiple social media elements that allow fans to join the movement to re-define luxury. Starting today, fans can visit Facebook at audi.us/EstateSale and Twitter at http://audi.us/ProgressIs to RSVP to Audi’s two social media contests aimed at saying goo...

Audi January U.S. sales increase 20% to set another monthly record
Audi January U.S. sales increase 20% to set another monthly record
Written By: Audi of America

Audi today reported January U.S. sales of 7,812 Audi cars and SUVs, which accounted for a 20% overall increase from January 2010. The previous January sales record for Audi in the U.S. was the 6,510 vehicles sold in 2010. ...

Successful test for the Audi R18
Successful test for the Audi R18
Written By: AUDI AG

Four and a half months before the Le Mans 24 Hours, preparations for the endurance classic are in full swing at Audi. Two new Audi R18 cars and one Audi R15 TDI were used in tests at Sebring (U.S. state of Florida)....

Audi launches car assembly in Indonesia
Audi launches car assembly in Indonesia
Written By: AUDI AG

Audi has launched car manufacturing operations in Indonesia. The German premium carmaker is working with INDOMOBIL/Garuda Mataram Motor to assemble Audi A4 1.8 TFSI and A6 2.0 TFSI cars in the capital city Jakarta. Around 2,700 cars will be assembled there by 2015, including 2,000 Audi A4 models, fo...

Audi confirms driver line-up for new Audi R18
Audi confirms driver line-up for new Audi R18
Written By: Audi of America

Head of Audi Motorsport Dr. Wolfgang Ullrich has managed to sign all nine drivers who mounted the podium after last year’s historical one-two-three Audi finish in the 24 Hours of Le Mans for Le Mans in 2011. The drivers who compete for the Intercontinental Le Mans Cup (ILMC) for Audi are also confir...

A small-scale e-tron study: Audi at the International Toy Fair in Nuremberg
A small-scale e-tron study: Audi at the International Toy Fair in Nuremberg
Written By: AUDI AG

AUDI AG will be showing a selection of its products again at the 62nd International Toy Fair in Nuremberg. Last year Audi became the first car manufacturer ever to present a selection of model cars and new products from the Audi children’s world to visitors on its own stand in Nuremberg. ...

Audi launches eco-friendly auto show initiative with digital collateral
Audi launches eco-friendly auto show initiative with digital collateral
Written By: Audi of America

Audi has extended its commitment to technological innovation and environmental stewardship by giving auto show attendees the ability to have electronic brochures of Audi’s 2011 lineup delivered instantly to their mobile phones as an alternative to printed copies. The program officially launched duri...

Boom in Audi production – further expansion of production capacities
Boom in Audi production – further expansion of production capacities
Written By: Audi of America

Record production and continued growth: in the past year, Audi increased production by 23.4 percent compared with 2009 to a total of 1,148,791 cars. This is the greatest number of cars ever built in a single year in the Company’s history. The carmaker has a total of 13 production starts planned for ...

Audi, researchers at four U.S. universities begin work on solutions to urban mobility challenges
Audi, researchers at four U.S. universities begin work on solutions to urban mobility challenges
Written By: Audi of America

A new research initiative launched by Audi, its Electronics Research Laboratory in Silicon Valley and four top U.S. universities will develop technologies aimed at easing the congestion, dangers and inconveniences that often confront drivers in the world’s biggest cities...

Audi Debuts Super Bowl Companion Ad During the NFL Playoffs
Audi Debuts Super Bowl Companion Ad During the NFL Playoffs
Written By: Audi of America

Audi today announced a new 60-second TV advertisement billed as a prelude to its upcoming Super Bowl ad. An evolution of Audi’s ongoing campaign to redefine luxury, the companion spot taps into viewers’ notions of old luxury with the help of an unlikely literary inspiration: Goodnight Moon, the 1947...

Video - 30 years of success – Audi is further expanding quattro technology
Video - 30 years of success – Audi is further expanding quattro technology
Written By: AUDI AG

More traction, more driving safety, more driving pleasure – the quattro permanent all-wheel drive system has been a successful technology for over 30 years and an Audi cornerstone. Now Audi is making it even better – with new models and new approaches to the technology. ...

Video - The technology study Audi quattro concept
Video - The technology study Audi quattro concept
Written By: AUDI AG

The first Audi quattro debuted at the Geneva Motor Show more than 30 years ago. Its hot evolution model, the Sport quattro, followed in 1984. In fall 2010, Audi presented a new interpretation of the idea at the Paris Motor Show – the Audi quattro concept....

The Audi A1 with quattro drive
The Audi A1 with quattro drive
Written By: AUDI AG

As announced at the Paris Motor Show back in the fall of 2010, Audi is also bringing the permanent all-wheel drive system to the premium subcompact class. Consistent traction, a high level of driving safety and exciting dynamics – the A1 with quattro drive will be the first car in this segment to po...

Audi at CES: Connectivity Leader of the Digital Revolution in the Automobile
Audi at CES: Connectivity Leader of the Digital Revolution in the Automobile
Written By: Audi of America

Audi is hard at work on electronics systems for the automotive world of tomorrow: At the Consumer Electronics Show (CES) taking place January 6–9, 2011, in Las Vegas, Nevada, the Brand with the Four Rings is setting off a veritable fireworks display of innovative ideas....

Audi shatters all-time U.S. sales record in 2010; brand expects momentum to continue into 2011
Audi shatters all-time U.S. sales record in 2010; brand expects momentum to continue into 2011
Written By: Audi of America

Audi today announced all-time record U.S. sales of 101,629 vehicles sold in 2010, surpassing the prior record of 93,506 vehicles sold in 2007. Due to strong and continued consumer demand for Audi premium vehicles, 2010 marked the best year Audi has ever enjoyed in the U.S. market....

Audi’s plans for 2011 include 1,200 new jobs and the launch of the biggest investment program in com
Audi’s plans for 2011 include 1,200 new jobs and the launch of the biggest investment program in com
Written By: AUDI AG

Audi is investing heavily in its future and intends to hire about 1,200 skilled employees in 2011. The company plans to invest around € 11.6 billion between 2011 and 2015, primarily in new products and technologies, as well as in upgrading its sites. ...

Insurance Institute for Highway Safety selects Audi A3, Audi A4 and Audi Q5 as 2011 Top Safety Picks
Insurance Institute for Highway Safety selects Audi A3, Audi A4 and Audi Q5 as 2011 Top Safety Picks
Written By: Audi of America

The influential Insurance Institute for Highway Safety (IIHS) chose three Audi models – the Audi A3, Audi A4 and Audi Q5 – as 2011 TOP SAFETY PICK winners....

Audi extends motorsport commitment
Audi extends motorsport commitment
Written By: AUDI AG

Audi aims to continue its string of victories at the Le Mans 24 Hours with a completely new LMP1 sports car development....

Audi breaks U.S. sales record; on pace to exceed 100,000 vehicles sold in America for the first time
Audi breaks U.S. sales record; on pace to exceed 100,000 vehicles sold in America for the first time
Written By: Audi of America

Audi broke its annual vehicle sales record in the U.S. Monday evening when it recorded its 93,507th transaction of 2010...

Video - The new Audi A6 Sedan: setting the standard in innovation
Video - The new Audi A6 Sedan: setting the standard in innovation
Written By: Audi of America

With its light body, sporty chassis and a wide array of new assistance and multimedia systems...

Video - 2012 Audi A6 Hybrid Sedan
Video - 2012 Audi A6 Hybrid Sedan
Written By: Audi of America

Audi will begin series production of the A6 hybrid...

Video - Leading in the field of active safety: “Euro NCAP Advanced” for Audi A4 with side assist
Video - Leading in the field of active safety: “Euro NCAP Advanced” for Audi A4 with side assist
Written By: Audi of America

The most important European vehicle safety tester, “European New Car Assessment Programme” ...

Complete 2011 model-year Audi U.S. pricing list
Complete 2011 model-year Audi U.S. pricing list
Written By: Audi of America

Audi Model Year 2011 Suggested Retail Prices & availability dates...

Video - Big performance in a small package: the Audi RS 3 Sportback
Video - Big performance in a small package: the Audi RS 3 Sportback
Written By: Audi of America

Blazing performance, compact size. Audi has added a new model to its dynamic RS series: the RS 3 Sportback. In the great tradition of the brand...

AUDI AG Names Iconic Entertainment LLC Product Placement Agency of Record
AUDI AG Names Iconic Entertainment LLC Product Placement Agency of Record
Written By: Audi of America

AUDI AG announced today that Culver City-based Iconic Entertainment LLC has been selected as their new product placement...

Audi reports best-ever October U.S. sales and the brand on pace to set all-time sales record in 2010
Audi reports best-ever October U.S. sales and the brand on pace to set all-time sales record in 2010
Written By: Volkswagen of America, Inc

Audi today sustained its 2010 momentum with record-setting October U.S. sales, which surpassed the prior October record set in 2008...

Audi introduces iPhone CarMonitor App
Audi introduces iPhone CarMonitor App
Written By: Audi of America

Audi owners with an Apple iPhone will soon to be able to download an application that will monitor, analyze and store key performance characteristics...

Video - One million Audi cars sold in China
Video - One million Audi cars sold in China
Written By: Audi of America

Today the one millionth Audi in China – a metallic blue Q5 – was handed over to a customer from Changchun....

Audi teams up with Best Buddies and Special Olympics in Inaugural Eunice Kennedy Shriver Challenge
Audi teams up with Best Buddies and Special Olympics in Inaugural Eunice Kennedy Shriver Challenge
Written By: Audi of America

Continuing its efforts to support and raise awareness of individuals intellectual and developmental disabilities, Audi is the title sponsor of the inaugural Eunice Kennedy Shriver Challenge...

Audi of America to show at SEMA for first time
Audi of America to show at SEMA for first time
Written By: Audi of America

Audi of America today announced that it will exhibit -- for the first time ever -- at the SEMA Show, the premier automotive specialty products trade event...

Video - Audi quattro concept
Video - Audi quattro concept
Written By: Audi of America

The 1980 Geneva Motor Show saw the debut of an automobile, whose name went on to become more than just a symbol for a long line of success by the manufacturer....

Video - Confirmed: Audi TT RS coming to America third quarter of 2011
Video - Confirmed: Audi TT RS coming to America third quarter of 2011
Written By: Audi of America

The hopes of American sports car enthusiasts will be realized. Audi announced today that it is bringing the 360-horsepower Audi TT RS coupe ...

Audi reports best-ever August U.S. sales; brand continues strong arc toward sales record in 2010
Audi reports best-ever August U.S. sales; brand continues strong arc toward sales record in 2010
Written By: Audi of America

Audi today maintained its 2010 momentum with record August U.S. sales, which surpassed the prior August record set in 2003 ...

Audi reports 22% increase in July year-over-year US sales brand on track to set sales record in 2010
Audi reports 22% increase in July year-over-year US sales brand on track to set sales record in 2010
Written By: Audi of America

Audi today reported strong July 2010 U.S. sales leading into a promising second-half of the year. Following its previous best first-half results of any year...

Audi Motorsport Newsletter 20/2010
Audi Motorsport Newsletter 20/2010
Written By: Audi of America

24h Spa: Mark Blundell, Zak Brown, Richard Dean and Eddie Cheever drove their Audi R8 LMS to third place in the GT3 ...

Audi Group: record first-half operating profit of over EUR 1.3 billion
Audi Group: record first-half operating profit of over EUR 1.3 billion
Written By: AUDI AG

The Audi Group increased its revenue by 21 percent in the first six months of the current fiscal year to EUR 17.6 (2009: 14.5) billion....

Strategic Vision 2010 Total Quality Index™ awards top honors to Audi A5/S5, Audi Q5 and Audi Q7
Strategic Vision 2010 Total Quality Index™ awards top honors to Audi A5/S5, Audi Q5 and Audi Q7
Written By: Audi of America

The Audi A5/S5 coupe, the Audi Q5 crossover and Audi Q7 rank at the top of the premium coupe and luxury Crossover / SUV categories in the newly released...

Video - The 2011 A7 Sportback– elegance and efficiency
Video - The 2011 A7 Sportback– elegance and efficiency
Written By: Audi of America

Emotion-packed design, sporty character and innovative technology: Audi is targeting a new market segment with the A7 Sportback...

Audi Q5, Audi Q7 have top appeal in their luxury SUV segments, new J.D. Power and Associates study
Audi Q5, Audi Q7 have top appeal in their luxury SUV segments, new J.D. Power and Associates study
Written By: Audi of America

The only two sport-utility vehicles Audi offers – the Audi Q5 and the Audi Q7 – earned top rankings in their luxury Crossover / SUV categories...

First stage: Audi R8 e-tron in Silvretta E-Auto Rally Montafon 2010
First stage: Audi R8 e-tron in Silvretta E-Auto Rally Montafon 2010
Written By: Audi of America

Audi has entered an e-tron technology platform wrapped in the skin of an R8 in the Silvretta E-Auto Rally Montafon 2010. Michael Dick, Member of the Board of Management of AUDI AG...

AUDI AG on course for new sales record in 2010 after first half-year
AUDI AG on course for new sales record in 2010 after first half-year
Written By: Audi of America

AUDI AG delivered around 99,250 cars worldwide in June, beating even the strong sales figures from the previous month of May....

Audi begins assembly of the Q5 in India
Audi begins assembly of the Q5 in India
Written By: Audi of America

Audi has started assembly of the Q5 model in Aurangabad, in the Indian state of Maharashtra. In the future, up to 1,500 units of the Q5 will run off ...

Audi Corporate Design wins second gold
Audi Corporate Design wins second gold
Written By: Audi of America

Precise and groundbreaking: Audi has won gold in the coveted “Corporate Design Award”....

AUDI AG: More than 100,000 cars delivered in half a year for the first time ever in China
AUDI AG: More than 100,000 cars delivered in half a year for the first time ever in China
Written By: Audi of America

• Deliveries reach 109,887 cars (up 64 percent) • Sales chief Schwarzenbauer: “2010 will be another record year for Audi in China” • June with more than 20,000 cars delivered for the first time INGOLSTADT, Germany, Jul 2, 2010 - Audi has sold more than 100,000 cars within a half-year period i...

Audi June 2010 sales increase 14.3%; brand sets half-year sales record
Audi June 2010 sales increase 14.3%; brand sets half-year sales record
Written By: Audi of America

Audi today reported that strong June 2010 sales propelled it to the best first-half results of any year since it began selling cars in the U.S. market....

Le Mans victory spurs Audi on
Le Mans victory spurs Audi on
Written By: Audi of America

Spurred on by its record victory at the Le Mans 24 Hours, Audi tackles the next major motorsport event:...

Video - New look, reaffirmed mission for Autonomous Audi TTS Pikes Peak
Video - New look, reaffirmed mission for Autonomous Audi TTS Pikes Peak
Written By: Audi of America

Audi today launched a bold new design for the Pikes Peak Autonomous Audi TTS, as research surrounding the car...

Audi A1 Team is German Sailing Champion
Audi A1 Team is German Sailing Champion
Written By: Audi of America

The new Audi project “A dream comes true” has truly had a dream start at the Kieler Woche. ...

Top rankings for Audi A4, A8 and S8 in AUTO TEST and from J.D. Power
Top rankings for Audi A4, A8 and S8 in AUTO TEST and from J.D. Power
Written By: Audi of America

The biggest survey of German car owners has just been published, and two prizes have gone to the Audi A4, A8 and S8....

International Engine of the Year Award 2010 for 2.5-liter TFSI in the Audi TT RS
International Engine of the Year Award 2010 for 2.5-liter TFSI in the Audi TT RS
Written By: Audi of America

A jury of 71 leading motoring journalists from35 countries has voted the turbocharged 2.5-liter FSI in the Audi TT RS...

Audi researching technologies for active safety
Audi researching technologies for active safety
Written By: Audi of America

Employees of the Audi Driver Assistance Systems project house and Audi Electronics Venture GmbH are presenting three projects...

Audi Tool Trophy awarded for second time
Audi Tool Trophy awarded for second time
Written By: Audi of America

How can ultra-high-strength steel panels be joined together? What alternative concepts are there for building prototype tools? ...

Audi e-tron at 24 Hours of Le Mans
Audi e-tron at 24 Hours of Le Mans
Written By: Audi of America

Audi presents an Audi e-tron technology platform based on the R8 at the most important sports car race of the year....

New approaches to perfect sound – Hi-fi expertise at Audi
New approaches to perfect sound – Hi-fi expertise at Audi
Written By: Audi of America

High-end quality for listening pleasure is a field of technology that is becoming increasingly important. Audi is taking the lead in the advancement ...

Video - Audi and Google are winning combination at Telematics Awards 2010
Video - Audi and Google are winning combination at Telematics Awards 2010
Written By: Audi of America

Audi and Google have been named as the winners of the “Best Embedded Telematics Navigation Product” award at the Telematics Awards 2010...

Audi and SkyGrid launch innovative 24 Hours of Le Mans Experience on iPad
Audi and SkyGrid launch innovative 24 Hours of Le Mans Experience on iPad
Written By: Audi of America

Audi of America and SkyGrid have launched the 24 Hours of Le Mans Experience so that people using SkyGrid for iPad can access the latest news and high-definition multimedia Audi content related to the grueling motorsports event as it unfolds in France this weekend....

Video - Top-selling Audi A4 and Q5 models earn Insurance Institute TOP SAFETY PICK rating
Video - Top-selling Audi A4 and Q5 models earn Insurance Institute TOP SAFETY PICK rating
Written By: Audi of America

Audi of America, Inc. today announced that the Q5 and A4 models earned 2010 TOP SAFETY PICK ratings from the Insurance Institute for Highway Safety...

Video - Luxury in grand style: The new Audi A8 L W12 Quattro
Video - Luxury in grand style: The new Audi A8 L W12 Quattro
Written By: Audi of America

The new A8 is a concentrated high-tech package that confirms the Audi claim to technical leadership – “Vorsprung durch Technik”...

Tom Brady to quarterback flag football game at Audi Best Buddies Challenge: Hyannis Port
Tom Brady to quarterback flag football game at Audi Best Buddies Challenge: Hyannis Port
Written By: Audi of America

Audi is once again the official vehicle of Best Buddies International and the Title Sponsor of the 2010 Audi Best Buddies Challeng...

Audi sets third-straight monthly record with best May U.S. sales in company history
Audi sets third-straight monthly record with best May U.S. sales in company history
Written By: Audi of America

Audi today maintained its 2010 momentum with record May sales in the U.S. For the month, sales of Audi cars and SUVs increased 22.7%...

Audi and Xbox to host 2nd Annual AXF-24 Challenge in New York City during 24 Hours of Le Mans race
Audi and Xbox to host 2nd Annual AXF-24 Challenge in New York City during 24 Hours of Le Mans race
Written By: Audi of America

In celebration of the annual 24 Hours of Le Mans race in France, Audi of America and Xbox/Turn...

Audi Motorsport Tom Kristensen’s exclusive Le Mans Countdown – Part 12
Audi Motorsport Tom Kristensen’s exclusive Le Mans Countdown – Part 12
Written By: Audi of America

Just two more weeks and I’ll have to pack my suitcases for Le Mans. The race of the year is coming closer with giant steps...

Audi A8 – taking the fast lane onto the World Wide Web
Audi A8 – taking the fast lane onto the World Wide Web
Written By: Audi of America

The new Audi A8 is the first car in the world to offer an optional factory-installed WLAN hotspot for wireless Internet access...

Audi recognizes 58 dealers with 2009 Magna Society awards
Audi recognizes 58 dealers with 2009 Magna Society awards
Written By: Audi of America

Audi identified its top performing U.S. dealerships throughout 2009, a year that saw the brand ...

Audi Tradition – new presence on the Internet
Audi Tradition – new presence on the Internet
Written By: Audi of America

The new Internet pages provide an interesting insight into the eventful history of AUDI AG ...

Audi announces The Tony Stark Innovation Challenge
Audi announces The Tony Stark Innovation Challenge
Written By: Audi of America

In celebration of the April 26 world premiere of Paramount Pictures and Marvel Entertainment’s Iron Man 2 in Los Angeles, Audi of America...

Audi at “Wörthersee Tour 2010”
Audi at “Wörthersee Tour 2010”
Written By: Audi of America

For the fourth year in a row, AUDI AG will have its own stand at the GTI meet at the Wörthersee and is once again expecting Audi fans from throughout Europe...

The Audi R8 GT: Extreme lightweight construction and tremendous performance
The Audi R8 GT: Extreme lightweight construction and tremendous performance
Written By: Audi of America

Now even more powerful, lighter and faster: Audi presents a limited-production version of it R8 high-performance sports car, the R8 GT...

Auto Union Silver Arrows back on the starting grid in Monte Carlo
Auto Union Silver Arrows back on the starting grid in Monte Carlo
Written By: Audi of America

The hearts of fans of historic motor sport will beat faster on the first weekend in May. They may have the good fortune to witness the moment ...

"Logistics Day" - Audi offers look behind the scenes
Written By: Audi of America

Anyone pursuing a growth strategy as ambitious as Audi’s needs perfectly timed logistics. The steadily expanding range of models results in increasingly complex flows...

Audi most valued premium brand for U.S. car dealers
Audi most valued premium brand for U.S. car dealers
Written By: Audi of America

U.S. car dealers see Audi as the premium brand with the best prospects for the future. This was the finding of the semiannual survey by the National Automobile Dealers Association...

Music to the ears: the Audi A1 iPhone app
Music to the ears: the Audi A1 iPhone app
Written By: AUDI AG

Listening to music in the car is nothing new, but driving a car in a piece of music certainly is...

AUDI AG: Best first quarter with around 264,100 cars sold
AUDI AG: Best first quarter with around 264,100 cars sold
Written By: AUDI AG

AUDI AG has recorded its strongest first quarter ever with about 264,100 cars delivered worldwide so far this year. ...

2011 TT and TTS Product Improvement Quick Reference: Dynamic, Lightweight and Highly Efficient
2011 TT and TTS Product Improvement Quick Reference: Dynamic, Lightweight and Highly Efficient
Written By: Audi of America

Audi continued the evolution of the icon with the latest generation TT (launched April 2007 as a 2008 model year vehicle) and now with its product improvement for model year 2011...

Progressive design for the Audi R15 TDI
Progressive design for the Audi R15 TDI
Written By: AUDI AG

Audi wants to surprise the spectators at this year’s 24-hour race at Le Mans (France) with a progressive design: the Audi Design Team created a fresh outfit ...

Audi U.S. sales in March set a record, giving the brand the best first quarter in its history
Audi U.S. sales in March set a record, giving the brand the best first quarter in its history
Written By: Audi of America

Audi today reported its March U.S. sales set a record for the month, rising 33.5% from a year earlier...

Audi Magazine named best customer magazine
Audi Magazine named best customer magazine
Written By: AUDI AG

The customer magazine for the brand with the four rings took home a total of 11 honors from this year’s Mercury Awards...

Audi celebrates 30 years of quattro at the Techno Classica
Audi celebrates 30 years of quattro at the Techno Classica
Written By: AUDI AG

Four rings, seven letters, 30 years: Audi is presenting its quattro success story at the 22nd Techno Classica in Essen...

Audi Motorsports Tom Kristensen’s exclusive Le Mans countdown – part 4
Audi Motorsports Tom Kristensen’s exclusive Le Mans countdown – part 4
Written By: Audi of America

In a weekly column Le Mans record winner Tom Kristensen gives some exclusive insights behind the scenes of the world’s most famous endurance race ...

DTM countdown: strong new partners for Audi in the DTM
DTM countdown: strong new partners for Audi in the DTM
Written By: AUDI AG

Audi will start into the 2010 DTM season at the Hockenheimring on April 25 with strong new partners. This week, the Audi A4 DTM cars sporting their current colors ...

Audi Tom Kristensen’s exclusive Le Mans countdown - part 3
Audi Tom Kristensen’s exclusive Le Mans countdown - part 3
Written By: Audi of America

In a weekly column Le Mans record winner Tom Kristensen gives some exclusive insights behind the scenes of the world’s most famous endurance race and the preparation by Audi Sport Team Joest. ...

Audi banks on efficiency at Le Mans
Audi banks on efficiency at Le Mans
Written By: Audi of America

Audi will fight for victory in the Le Mans 24 Hours on June 12/13 with an evolution of the R15 TDI diesel race sports car. An extensive testing program with the revised LMP1 vehicle has just begun in the United States...

Audi Motorsport Green light for evolution version of the Audi R8 LMS
Audi Motorsport Green light for evolution version of the Audi R8 LMS
Written By: AUDI AG

With the delivery of the first customer cars, Audi AG’S GT3 customer sport program has reached the next phase. By mid-April, 20 Audi R8 LMS vehicles will have been handed over to the teams that are planning to run the GT3...

The efficiency standard - the Audi A8 hybrid
The efficiency standard - the Audi A8 hybrid
Written By: AUDI AG

Power like a big V6, fuel economy like a modest four-cylinder unit – Audi presents the A8 hybrid as a technology concept at the Geneva Motor Show. Its two propulsion units – a 2.0 TFSI and an electric motor – develop a total output of 180 kW (245 hp)...

Audi 2010 DTM countdown: Playboy meets Glamour
Audi 2010 DTM countdown: Playboy meets Glamour
Written By: AUDI AG

Markus Winkelhock and Katherine Legge will be in for some completely new challenges in the 2010 DTM: for the first time, both of them will compete as team colleagues for Audi Sport Team Rosberg...

Audi launches
Audi launches "race experience"
Written By: AUDI AG

The Audi driving experience is expanding its portfolio by offering an opportunity that is unique in the world: effective immediately, Audi customers with sporting ambitions can book exclusive racing commitments with the Audi R8 LMS. Audi is making its Le Mans-winning team available for this purpose....

The 2011 Audi R8 Spyder 5.2 FSI quattro - Pure Fascination
The 2011 Audi R8 Spyder 5.2 FSI quattro - Pure Fascination
Written By: Audi of America

Exceptional performance, breathtaking dynamics and the intense experience of open-top driving: Audi introduces the R8 Spyder 5.2 FSI quattro. Its outer skin is made of carbon fiber composite in some sections, and a lightweight cloth top is integrated into the aluminum Audi Space Frame (ASF). ...

Audi maintains momentum with 33.6% February sales increase in U.S. market
Audi maintains momentum with 33.6% February sales increase in U.S. market
Written By: Audi of America

Audi today reported its February U.S. sales rose 33.6% from a year earlier, led by strong demand for the brand’s best-selling A4/S4 models and the continuing popularity of the Audi Q5 crossover, TDI clean diesel technology and the sporty A5/S5 models...

Audi A1: Clever – and Communicative
Audi A1: Clever – and Communicative
Written By: Audi of America

The new A1 is clever, communicative and informative. Its range of infotainment and multimedia systems is unrivalled in its category – the compact segment – in terms of versatility, high quality and innovation....

Video - Audi to present the RS 5 in Geneva
Video - Audi to present the RS 5 in Geneva
Written By: Audi of America

Unbridled power lurking in a classically elegant coupé: the Audi RS 5 will debut at the Geneva Auto Show. The high-revving 4.2-liter V8 with its 331 kW (450 hp) unleashes powerful performance while achieving remarkable fuel economy. The seven-speed S tronic and an innovative center differential in t...

Video - The new A1: a real Audi
Video - The new A1: a real Audi
Written By: Audi of America

Michael Dick, Member of the Board of Management for Technical Development at AUDI AG, talks about the Audi A1: We are venturing into new terrain with the A1: It defines an entirely new model series and will be the first premium automobile in the small compact segment....

Experience Audi in the virtual world
Experience Audi in the virtual world
Written By: Audi of America

Audi is the first carmaker to make a home for itself within the PlayStation Home platform. Known as Audi Space, it’s a virtual world that architects and designers have given a futuristic look. It has a lot going for it, including the presentation to visitors of the Audi A1 on February 11. In additio...

911 GT3 R Hybrid Celebrates World Debut in Geneva
911 GT3 R Hybrid Celebrates World Debut in Geneva
Written By: Porsche Cars North America, Inc.

110 years after Ferdinand Porsche developed the world’s first hybrid, the Lohner-Porsche, Porsche engineers are now expanding this visionary drive concept with a production-based GT race car: Over the past 45 years, Porsche 911 race cars have recorded more than 20,000 victories and on March 4, a Por...

Audi Tradition: Online shop for spare parts
Audi Tradition: Online shop for spare parts
Written By: Audi of America

To keep fine classic cars looking good in the future: “Audi Tradition Parts” today launched its online parts shop for the Audi brand and those that preceded it. The range offered by Audi Tradition is intended to help dealers, members of Audi Club International – and of course all other customers too...

The Audi A1: Quality knows no compromise
The Audi A1: Quality knows no compromise
Written By: Audi of America

Uncompromising quality is both an aspiration and an obligation for Audi. The new A1, just like the brand’s other models, is characterized by exquisite attention to the smallest of details; it will set new standards of quality in the compact class. “The A1 will be the first fully-fledged premium aut...

Audi A1: An all-around successful design
Audi A1: An all-around successful design
Written By: AUDI AG

The new Audi A1 is dedicated to emotional design, as two details on the body make abundantly clear. The shoulder line and the color-contrasted roof arch. ...

Audi A1: We light up the dark
Audi A1: We light up the dark
Written By: Audi of America

Audi A1: Light designer André Georgi explains the complex graphics which are created in the interplay between the daytime running lights, the turn signals and the dipped headlights...

Audi A1: The future is taking shape
Audi A1: The future is taking shape
Written By: AUDI AG

A new name, a new segment, a new car. Is there a more fascinating challenge for a car designer? Bold and surprising design was what the Audi team was aiming for in 2007 when it designed the A1 project quattro for the Tokyo Motor Show and again in 2008 for the A1 Sportback concept for the Paris Auto ...

Audi Standardizes HD Radio™ Technology in Three Models
Audi Standardizes HD Radio™ Technology in Three Models
Written By: Audi of America

Delivering the latest in digitally enhanced audio, extra programming and advanced data services, Audi of America today announced that it will offer HD Radio Technology as a standard feature on some of its 2011 models, including the A6, A8 and Q7. HD Radio Technology will also be available via the op...

Audi rides outstanding year-end sales to strongest US imported luxury car market share gain in 2009
Audi rides outstanding year-end sales to strongest US imported luxury car market share gain in 2009
Written By: Audi of America

Audi today reported December U.S. sales of 9,030 luxury performance cars and SUVs, a result that ensured Audi will show the biggest 2009 U.S. market share gain of any imported luxury car brand. ...

California Gov Arnold Schwarzenegger visits Audi e-tron at the Los Angeles Auto Show
California Gov Arnold Schwarzenegger visits Audi e-tron at the Los Angeles Auto Show
Written By: Audi of America

Today at the LA Auto Show, California Governor Arnold Schwarzenegger paid a special visit to the Audi booth to review firsthand the Audi e-tron fully electric concept study model firsthand. Earlier this week at the LA Auto Show, Schwarzenegger had expressed his support for automakers raising the bar...

AUDI AG November sales figures 8.9 percent above preceding year
AUDI AG November sales figures 8.9 percent above preceding year
Written By: Audi of America

In November AUDI AG delivered around 82,750 cars to customers – 8.9 percent more than in the preceding month (2008: 75,965). Between January and November Audi sold some 870,600 cars worldwide (2008: 920,689). The distance behind the record year of 2008 thus shrunk to 5.4 percent. Besides high growt...

Audi opts for new prototype racing series
Audi opts for new prototype racing series
Written By: Audi of America

In 2010, the DTM, the 24 Hours of Le Mans and the customer sport program with the Audi R8 LMS will again be the three cornerstones of AUDI AG’s motorsport commitment. By participating in the inaugural "Le Mans Intercontinental Cup” Audi has opted for a new, forward-thinking racing series in which a...

Audi is the most creative premium brand
Audi is the most creative premium brand
Written By: Audi of America

AUDI AG has taken first place in HORIZONT’s creativity ranking. The trade journal for marketing and advertising annually selects Germany’s most imaginative companies and brands. The Audi brand’s wealth of ideas already made an outstanding impression over the year in many national and international c...

New Audi corporate design receives award
New Audi corporate design receives award
Written By: Audi of America

AUDI AG has won the renowned prize of the German Designer Club. In the competition for “Good Design” the Ingolstadt car maker’s refined corporate design took the prize in the corporate communications category. The strengthening of the brand essence “Vorsprung durch Technik” and the manifestation of ...

AUDI AG: Solar power from factory roof
AUDI AG: Solar power from factory roof
Written By: Audi of America

AUDI AG sets new standards in the field of photovoltaics. On its plant premises in Ingolstadt, the car manufacturer has made numerous roofs available for practical testing of innovative new technologies by the Munich-based company Green City Energy. Photovoltaic modules will be installed there over ...

Justin Timberlake new Audi brand ambassador
Justin Timberlake new Audi brand ambassador
Written By: Audi of America

Justin Timberlake will act as an Audi brand ambassador starting in 2010. The entertainer will play the leading role in an exceptional Audi A1 Internet campaign to be launched in the spring of 2010. ...

Winners of the 2009 Audi quattro Cup have been determined
Winners of the 2009 Audi quattro Cup have been determined
Written By: Audi of America

From A like Australia to U like Uruguay: At the world finale of the Audi quattro Cup in Sydney the best amateur golfers from 44 nations played for victory in the prestigious tournament that was staged for as much as the 19th time in 2009. For four days, the New South Wales Golf Club provided the set...

Audi R8 wins second “Most Wanted” award from Edmunds’ InsideLine.com editors
Audi R8 wins second “Most Wanted” award from Edmunds’ InsideLine.com editors
Written By: Audi of America

The Audi R8 V10 captured the 2010 “Most Wanted” award from the editors of Edmunds’ InsideLine.com. As one of six vehicles to win this accolade, it is also the second time in two years that Audi has won this prestigious award. ...

Audi ranks within ALG top 3 luxury brands for 2010
Audi ranks within ALG top 3 luxury brands for 2010
Written By: Audi of America

The Audi S5 provides the best residual values to its owners, more than other luxury sports cars, according to ALG. The Audi brand also ranks among the top 3 luxury brands for predicted residual value for the second consecutive year, the highest amongst German luxury competitors. ...

Audi continues to invest strongly in the future
Audi continues to invest strongly in the future
Written By: Audi of America

Audi will continue to invest heavily in new products and forward-looking technologies in the future: plans for 2009 through 2012 envisage total investments of 7.3 billion euros for fixed assets. ...

Audi boss Stadler: “We aim to achieve further growth in 2010”
Audi boss Stadler: “We aim to achieve further growth in 2010”
Written By: Audi of America

Audi is making a lively start to 2010. The brand will launch eight new models in the course of the next twelve months. And Audi is also keeping its foot on the gas pedal in terms of investments. “Although the effects of the global economic crisis will still be noticeable in the next twelve months, w...

Audi reports its third-best October for U.S. sales
Audi reports its third-best October for U.S. sales
Written By: Audi of America

HERNDON, Va., Nov 3, 2009 - Audi today reported October sales in the U.S. of 7,358 luxury performance cars and SUVs, a result that approached the all-time October record set by the brand a year earlier....

Audi upgrades annual sales target to 925,000 cars
Audi upgrades annual sales target to 925,000 cars
Written By: Audi of America

INGOLSTADT, Germany, Nov 9, 2009 - AUDI AG sold around 82,750 cars in October, 0.4 percent more than in the prior-year month (2008: 82,436). From January through October, Audi sold some 787,900 cars worldwide (2008: 844,724). The difference compared with the record-breaking year 2008 was consequen...

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