Apple and Ferrari

Written By:
Photography by:

 

Apple and Ferrari are two top brands, known worldwide beyond their fields. Now they started working together on products. The first result of this collaboration debuted at the Geneva Car Show: the FF, the first Ferrari with 4-wheel-drive, as of today offers a tight integration of the world of Apple thanks to direct access to the infotainment system through the vocal command technogy Siri Eyes Free. Furthermore passengers in the back of the FF can enjoy films, play the latest video games or navigate on the Internet, thanks to two iPad Mini integrated in the backrest. When last November Apple Senior Vice-president Internet Software and Service Eddy Cue joined Ferrari's board of directors, Chairman Luca di Montezemolo said that his experience would become very useful: in Geneva we've now seen the first results.

Comments

Lamborghini Huracán - new dimension in Luxury Super Sports Car
Lamborghini Huracán - new dimension in Luxury Super Sports Car

A new era is beginning for Automobili Lamborghini and the luxury super sports car segment: with the brand new Huracán Lamborghini is not only presenting the successor to the iconic Gallardo...

Apple and Ferrari
Apple and Ferrari

Apple and Ferrari are two top brands, known worldwide beyond their fields. Now they started working together on products. ...

Rolls-Royce Wraith
Rolls-Royce Wraith

Rolls-Royce Motor Cars proudly presents the world debut of Wraith, the most powerful and dynamic Rolls-Royce in history. At its heart lie hallmark Rolls-Royce attributes of luxury, refinement and hand-craftsmanship, but the new model from the world’s pinnacle super-luxury marquee also presents a uni...

EuroCar News on youTube Follow eurocarnews on Twitter