Continental Introduces Fuel-Saving, All-Season ProContact With EcoPlus Technology

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Fort Mill, SC -- (May 14, 2010) – Continental Tire introduces its most innovative new tire line to date, the ProContact with EcoPlus Technology. This premium all-season tire was developed to deliver improved fuel economy and treadwear, reduce harmful CO2 emissions and surpass the competition. What’s even more impressive is that this tire provides these benefits without sacrificing performance, especially wet braking.


"Todays consumer is very interested in how to save money and be more energy and environmentally friendly," said Bill Caldwell, vice president of sales and marketing, Continental Tire. "Our objective was to create a tire that responds to this need without compromising other performances, like wet braking and mileage, that are the typical tradeoffs of other 'eco' tires. Our technical team has managed to overcome these tradeoffs, and the result of their efforts is the new ProContact with EcoPlus Technology.”


Engineered using the industry's most advanced technologies, the ProContact with EcoPlus Technology goes beyond other premium touring tires and makes groundbreaking advances in rolling resistance, which saves fuel and helps reduce driving costs.


The U.S. Environmental Protection Agency estimates that each gallon of gas saved also means that 19.4* fewer pounds of toxic CO2 emissions are released into the Earth’s atmosphere, so every gallon of gasoline saved helps reduce fuel costs, and in turn, helps to reduce our nation's dependence on oil.


Continental is committed to finding “real world” environmental solutions, and not all tires are created equal in this regard, Caldwell added. For example, fuel efficiency can vary by as much as 50 percent -- for just one vehicle type. The ProContact with EcoPlus Technology is engineered to provide better mileage and braking, while reducing emissions.


The hallmark of the ProContact with EcoPlus Technology is delivering greater fuel economy compared to a leading competitor’s standard touring tire. In the past, reducing rolling resistance meant sacrificing wet traction and treadwear. Not so with the ProContact with EcoPlus Technology -- Continental engineers have been able to deliver wet traction and lowered rolling resistance -- without compromising either characteristic. The ProContact with EcoPlus Technology is built to deliver excellent wet traction and remarkable treadwear. In fact, the ProContact with EcoPlus Technology has proven to deliver more controlled braking and significantly shorter stopping distances.


EcoPlus Technology consists of two main components, Tg-F Polymers and Plus Silane.


The Tg-F polymers are temperature-activated functional polymers that increase compound bonding, improving the wear and fuel efficiency of the tire. The second component of the EcoPlus Technology is called +Silane, an additive that works to enhance the tire’s grip on slippery roads to reduce stopping distances. These technologies work together to enhance the driving experience for a long tire life when conditions are normal, plus provide excellent wet braking on slippery roads.


The ProContact with EcoPlus Technology is backed by some of the strongest warranty programs and service contracts in the industry, including a 72-Month Manufacturer’s Workmanship Warranty – with 12 Months Free Replacement; 12 months of Road Hazard Coverage and a 60-day Customer Satisfaction Warranty.


The ProContact with EcoPlus Technology comes with a segment-leading 80,000-mile limited tread wear warranty. Available in a T-speed rating with a UTQG rating of 600 AB, this tire is available in a variety of 15” to 18” sizes to fit a wide range of vehicles for fuel-conscious consumers.


*Fuel savings calculator is based on a set of four (4) tires with 80,000 mile limited treadlife warranty. Actual savings may vary.


About Continental


Tire Continental Tire is a division of the Continental Corporation, and offers a complete premium line of ultra-high performance, passenger and light truck tires that instill confidence and a passion for driving. Continental tires are fitted as original equipment on many of the world’s finest automobiles.


Learn more about Continental Tire by visiting us at


With sales of approximately €20 billion in 2009 Continental is among the leading automotive suppliers worldwide. As a supplier of brake systems, systems and components for powertrains and chassis, instrumentation, infotainment solutions, vehicle electronics, tires and technical elastomers, Continental contributes enhanced driving safety and global climate protection. Continental is also a competent partner in networked automobile communication. Continental currently employs approximately 134,500 in 46 countries.



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